We love it when a plan comes together. Let us put together a marketing plan for your company. Our team will get together and come up with the best creative campaign to bring you more business all while saving you money. We take bits and pieces of all media to come up with a plan to best suit your companies wants and needs.

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At Sokal Media Group, we love a good fight, especially for our client’s sake. Media Buying is obtaining the best possible placement and price of a piece of media real-estate within any given media. The main task of Media Buying lies within the negotiation of price and placement to ensure the best possible value can be secured. So, let us be the bad guys we love getting the best rates, cost per point and frequency for you.

When planning what to buy, we evaluate factors based on station formats, pricing rates, demographics, geographic, and psychographics relating to the advertisers particular product or service objectives. Our Media Buyers optimize what is bought and that is dependent on budget, type of medium (radio, internet, TV, print), quality of the medium (target audience, time of day for broadcast, etc.), and how much time and space is wanted. Our Media Buyers can purchase spots, regionally, or nationally.